Labelling in the Age of Automation: Are You Ready?
In the age of automation, labelling isn’t just about printing barcodes anymore - it’s about enabling speed, accuracy, traceability, and integration across every part of your supply chain. And if your labelling systems aren’t keeping pace, they might be holding you back.
What is Automated Labelling?
Automated labelling goes beyond just using label printers. It’s about integrating labelling into your digital workflows - where printers, scanners, ERP systems, and even robotic applicators work together seamlessly to:
- Generate real-time, accurate label data
- Minimise human intervention and manual errors
- Ensure compliance with industry standards
- Accelerate throughput across packing, picking, and dispatch
The Risks of Outdated Labelling in an Automated World
If your current labelling process still involves manual data entry, disconnected systems, or low-spec printers, you might be experiencing:
- Mislabelled products due to human error
- Delays when labels can’t be generated fast enough to match automation speeds
- Compliance issues with GS1, MHRA, or customer-specific barcode requirements
- Integration problems with WMS, ERP, or shipping platforms
- Higher costs from reprints, wasted materials, and manual labour
What Does Automation-Ready Labelling Look Like?
To keep up with modern operations, your labelling setup should include:
Smart Printers
Use thermal printers that support:
- High-speed, high-volume output
- Integration with networks, APIs, or middleware
- Remote management and monitoring
Examples: Zebra ZT600 Series, Sato CL6NX, Honeywell PM45
Labelling Software That Talks to Your Systems
Automated labelling relies on label creation software that connects to your ERP, WMS, or TMS. No more copy-paste from spreadsheets.
Look for platforms that offer:
- Dynamic data population (from SAP, Oracle, etc.)
- User access controls and audit trails
- Automated print triggers based on scan events or system actions
Popular solutions: BarTender, NiceLabel, TEKLYNX
Automated Applicators (for High-Volume Lines)
For production environments, print-and-apply machines can apply labels to boxes, bottles, or pallets without manual handling - ideal for high-speed packaging lines.
Labels and Ribbons Built for Speed
Frictionless workflows mean choosing labels that won’t jam, fade, or peel mid-process. Ensure you’re using:
- Quick-dry thermal transfer labels
- High-durability stocks for cold chain, moisture, or abrasion
- Ribbon/label pairings tested for your application
The Payoff: Efficiency, Accuracy, and ROI
Automation-ready labelling delivers major benefits:
- Faster order fulfilment
- Fewer labelling errors
- Lower labour and rework costs
- Real-time traceability and compliance
- Seamless data flow across systems
Contact us today to discuss your automation goals and discover labelling solutions that grow with your business.
